Fedex/Orange Bowl 75th anniversary and BCS National Championship Events
“… Is Orange.” Everything was orange for 2 weeks of events hosted by the Orange Bowl Committee in 2009. The 75th annual Fedex Orange Bowl game and the BCS National Championship game.
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-Strategically Managed Sponsorship Activation: Spearheaded the seamless execution of sponsor displays, marketing materials, and Point of Sale setups, ensuring top-tier sponsor representatives and VIPs received world-class hospitality experiences during the Orange Bowl Festival and BCS National Championship Game.
-Vendor Sourcing, Onboarding, and Coordination
-Cost-Effective Vendor Negotiation
-VIP Ticket Packaging and Design
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